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Electronic Commerce. As technology continues to advance, its impact on a variety of organizations becomes greater and increasingly more important. Comprehensive Coverage Facilitates Understanding of the E-Commerce Field: In-depth coverage of technology change, business development.
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New Learning From Failure features draw important lessons from the experiences of actual companies while engaging cases feature real company challenges and successes. Why not share. View all subjects. With comprehensive coverage of emerging strategies and today's most important technologies, this popular book equips you wbook a solid understanding of the dynamics of this fast-paced industry! Published in: Education.
Electronic Commerce. Gary Schneider. E-commerce continues to have a dramatic impact on virtually every aspect of business. And following the Global Economic Crisis, its role is even more critical. It delivers comprehensive coverage of emerging online technologies and trends and their influence on the electronic commerce marketplace. By detailing how the landscape of online commerce is evolving, this market-leading text reflects changes in the economy and how business and society are responding to those changes. Balancing technological issues with the strategic business aspects of successful e-commerce, the new edition includes expanded coverage of international issues, social networking, mobile commerce, Web 2.
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